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.com, .net, .org, .whatever

I just caught this article on slashdot saying that ICANN (Internet Corporation for Assigned Names and Numbers) — the non-profit regulatory body for things like domain names — may be opening the doors to custom top level domains (TLDs). For those that don’t know, a TLD is the .com, .net, .org, .us, .fm, .uk, etc that is taked on to the end of the domain name. Currently the three big ones are .com, .net, and .org. They’ve also added .info and a few others. In addition, each country has a TLD based on their two digit country code (e.g. .de for Germany).

The article says, though, that ICANN is relaxing the rules on how to create a new TLD. According to the ICANN press release, “any established entity from anywhere in the world” can put their application to get one.

Here’s my question to you. If you could register your own TLD (and any domains associated with it), what would you pick?

Second question. The laws of supply and demand should dictate that the sudden increase in available internet ‘real estate’ will devalue everything but the most coveted domain names. Do you think this is true or will the new TLDs have the same impact of .info (none)?

I’m really interested in your feedback. Either leave a comment at the blog, or — for those of you reading from Facebook — leave a comment on the note there. Thanks.

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